“I have been working with Stereoscape for several years already, and I’m always impressed by the way the team drives the project forward and how quickly they are able to grasp the main values and functionalities of the products. In this case this technical understanding and project management capability resulted in an impressive interactive 3D presentation which was finished well within the set deadline, and which has received great feedback from our target groups.” Maria Nystrand, General Manager, Marketing, Wärtsilä
Client’s global marketing & sales personnel and B2B customers at tradeshows and other events
Playable 3D product models (real-time 3D rendering)
Other 3D animations and illustrations
Animated flow charts, text
Hotspots and menu bar for touch & click interaction
Windows app for offline use on touchscreens
Wärtsilä is the global leader in smart technologies and complete lifecycle solutions for the marine and energy markets. The company’s HY TUG designs emphasise environmental sustainability – increasingly important for tug owners and operators – and are developed utilising the company’s strong competences in hybrid propulsion technology. To showcase their newly launched HY TUG designs, Wärtsilä was looking for a highly effective and engaging product presentation solution for the international WorkBoat Show 2018. The show is held every year in New Orleans and attracts members of the commercial marine industry.
Stereoscape’s expertise in making complex product stories simple resulted in a SMARTSCAPE® solution for an “Interactive Tug Boat ” – an interactive product presentation that consists of powerful 3D visualisations and multiple layers of content showing HY TUG operations in various scenarios, and from an overview of overall ship to in-depth demonstration of engine components. Having worked with Wärtsilä since 2014 helped us understand the client’s industry and B2B product communication needs.