Altia – Renault Cognac

Holographic product promotion

Client

Altia – Renault Cognac

Year

2015

Category

3D Visualisation

Stereoscape delivered for Altia – a Finnish state-owned corporation producing, importing, exporting, and marketing alcohol beverages – a holographic projection for a product promotion which was implemented in the honor of Cognac label Renault´s 180th Anniversary. The interactive holographic content promoted the limited edition of the iconic Carte Noire Extra Old.

 

Solution

Stereoscape delivered eye-catching holographic units for the product promotion of Renault, one at Helsinki-Vantaa Airport and three in tax-free shops in Finnish cruisers. The customized holographic units were integrated on top of the product shelves highlighting the interactive product promotion content.

Result

Holographic projection is a powerful tool for point-of-sale promotion providing effective stopping power and creating new ways to engage consumers and tell product stories.